Firefly Essentials shaving soaps are superior to other shaving soap because of the all natural ingredients used and the rich ingredient "Bentonite Clay". Bentonite Clay is a fabulous natural mineral and has many wonderful properties but it is used in our shaving soap because it provides the perfect "slip" between your razor and your skin to prevent nicks and cuts and is extremely beneficial to your skin. Also, Bentonite is a natural styptic so even if you do happen to knick yourself, Bentonite will help coagulate the cut right away. If you're prone to razor burn in those "sensitive" areas, take heart, your troubles are over. Our shaving soap virtually ELIMINATES razor burn from the very first use. Put us to the test. Try our wonderfully scented Shaving Soap today.